Mahendra Singh Dhoni New Panerai Brand Ambassador For India

Press Release

Mahendra Singh Dhoni New Panerai Brand Ambassador For India

Panerai presents two new references as a tribute to the cricketing icon and Indian brand ambassador Mahendra Singh Dhoni. A celebration of a living legend.

A remarkable athlete and a true gentleman both on and off the field. That is the essence of MS Dhoni. An authentic cricketing star who is recognised and acclaimed throughout the world, he captained the Indian national team for no fewer than ten years, leading it to great international success.

He has long been an admirer of Panerai and at the end of 2018 the champion became brand ambassador for India. The company is now celebrating this collaboration with the launch of two new models: the Luminor GMT – 44 mm (PAM01056) and the Luminor Chrono Flyback – 44 mm (PAM01057).

The two new Panerai watches faithfully express the dynamic dual personality of MS Dhoni: determined, dependable and confident in the field, he is eclectic, impeccable and sociable out of it.

These are fundamental characteristics of the Luminor GMT – 44 mm (PAM01056) which is tough and reliable with its case of solid AISI 316L stainless steel. The same is true of the Luminor Chrono Flyback – 44 mm (PAM01057), which is naturally more sophisticated but just as good-looking with its case made of Goldtech, a gold alloy developed by the Panerai Laboratorio di Idee.

A feature shared by both models is the green dial. This is a very relevant identifying characteristic, green being MS Dhoni’s favourite colour as well as one of the colours of the Indian flag.
 

Another personalized details is the case-back which is engraved with MS Dhoni’s signature, his cricketing image, the number183 that symbolizes his highest score in one-day international Cricket and an outline of the Indian sub-continent map.

The technical foundation of the new Luminor watches is a mechanical movement, which through two different functions expresses the technical expertise of the Panerai Manufacture in Neuchâtel.

The P.9010/GMT calibre fitted to the Luminor GMT – 44 mm (PAM01056) is an automatic mechanical movement with twin spring barrels providing a power reserve of three days, which displays a second time zone.

On the other hand, the P.9100 calibre used in the Luminor Chrono Flyback – 44 mm (PAM01057) also has twin spring barrels and a power reserve of three days, but its architecture is even more sophisticated in that it has a chronograph movement with a vertical clutch and a column wheel equipped with the flyback function.

Appearing in 2013, it was the first automatic chronograph to be entirely developed and produced by Panerai, and it was created with the potential to be used in all kinds of sport.

Water-resistant to 30 bar, a depth of about 300 metres, or 5 bar, a depth of about 50 metres, each of the new Luminor MS Dhoni watches has an alligator leather strap, semi-matt black with green stitching. An additional strap in military green rubber is also supplied, together with a special tool for changing it and a screwdriver to remove the pin buckle.